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Bath Rugby Official Ride Partner | Veezu

12 October 2022

Veezu is Bath Rugby's official ride partner, providing fans with a seamless and convenient travel option to and from the club’s matches and events in Bath.

Bath Rugby has partnered with Veezu, the new name for V Cars Taxis, as its Official Ride Provider for the next two seasons.

The first-time partnership is aimed at giving fans the best matchday experience. Bath Rugby and Veezu are working together to introduce a dedicated pick-up point at The Rec to help fans arrive at the ground and get home safely. Veezu branded activation points around The Rec will enable fans to book their ride home safely. It is all part of the Veezu plan to give the fans 'smarter local rides' in and around Bath.

The partnership will also offer the fans and residents of Bath a series of special promotions throughout the season. To meet the Clean Air Zone (CAZ) requirements, like those introduced in Bath on 15 March 2021, Veezu's investment in low-emission cars is expected to exceed £5.5million by Q1 2023.

Nathan Bowles, Veezu CEO, said: "We're delighted to partner with Bath Rugby. Veezu is focused on creating smarter local rides to give the fans and passengers in Bath what they want. "We're very happy to be able to contribute in so many ways to shape the match day experience to ensure fans can travel safely.”

Veezu is the new name for V Cars, which acquired Abbey Taxis in 2017, and is building its brand upon an upstanding reputation in the local community for almost 40 years. Veezu currently assists 2 million unique passengers each year across the UK and will be running regular promotions in conjunction with the club ahead of this season's key games, including the key fixture versus Bristol Bears on October 15.

Tom Giles, Bath Rugby Head of Business Development, said: "This is a first for Bath Rugby and we're thrilled to welcome Veezu on board as the club's official ride partner for the next two seasons. "Helping fans get to and from The Rec with no hassle will improve matchdays for those in attendance. Veezu’s commitment to continued investment in low-emission cars helps us preserve the beauty of The Rec and the City of Bath."

Veezu driver-partners are local, ensuring they take the quickest and easiest route to a destination. With more vehicles available 24/7, 365 days a year, passengers can rest assured that Veezu can deliver smarter local rides.

As well as partnering with more driver-partners to respond to passenger demand, Veezu has recently unveiled updates to its popular ride app where passengers can skip call queues and book a journey in seconds. Veezu's smarter local rides approach also allows passengers to pay competitively priced fares via various methods, including Google Pay, Apple Pay, card or cash.

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